Baidu Seeks to Revive Struggling Ad Feed Business

Baidu Seeks to Revive Struggling Ad Feed Business

This article delves into the reasons behind the decline of Baidu Information Feed ad campaigns and provides an actionable recovery plan. It includes diagnosing the 'symptoms' of the decline phase, expanding targeting to unlock more traffic, innovating to reshape user appeal, and optimizing landing pages to improve conversion rates. These practical strategies aim to revitalize your ads and enhance campaign performance, helping you restore ad vitality and improve your return on investment.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Urged to Optimize Ad Spend for Higher ROI

Ebay Sellers Urged to Optimize Ad Spend for Higher ROI

The eBay advertising fee rate directly impacts promotion effectiveness. This article delves into the core formula and influencing factors of eBay advertising fee rates. It provides practical strategies for optimizing advertising fee rates, improving conversion rates, and selecting keywords. The aim is to help sellers achieve more efficient advertising and a higher return on investment on the eBay platform. Understanding these factors is crucial for maximizing visibility and driving sales through eBay's advertising system.

12/30/2025 Logistics Encyclopedia
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Wayfairs Pricing Strategy Boosts FSB and SRB Profitability

Wayfairs Pricing Strategy Boosts FSB and SRB Profitability

This article delves into the pricing mechanism of FSB/SRB products on the Wayfair platform. It reveals how factors such as wholesale price, last-mile delivery fees, and complaint/return rates influence the final retail price. Furthermore, it provides practical suggestions for sellers to optimize their pricing strategies and improve profitability. The analysis aims to offer insights into navigating Wayfair's pricing complexities and maximizing returns within the cross-border e-commerce landscape.

12/30/2025 Logistics Industry Insights
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ZTO Express Enhances Logistics with Realtime Tracking

ZTO Express Enhances Logistics with Realtime Tracking

ZTO Express is committed to providing efficient and convenient logistics services. Users can easily track their packages through the official website and app. Transparent return fees and upgraded Yantai special line services ensure a worry-free and convenient logistics experience. The company focuses on providing reliable and accessible delivery solutions, making package tracking and management simple for its customers. ZTO aims to enhance customer satisfaction through its user-friendly platform and improved service offerings.

12/30/2025 Logistics Encyclopedia
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Logistics Integration The Path to Efficient Transportation

Logistics Integration The Path to Efficient Transportation

This article explores the necessity and feasibility of integrating dedicated line logistics enterprises, emphasizing three key elements of large corridor construction: scale, fluidity, and strategic direction. Insights from industry leaders highlight the importance of aligning corporate culture and values, as well as how to achieve profit-sharing and risk-sharing during integration. This provides a new development direction for the logistics industry.

07/23/2025 Logistics
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Key Strategies for Customs Valuation in Global Trade

Key Strategies for Customs Valuation in Global Trade

Customs valuation checks are common risk points in international trade. Businesses need to prepare various documents in advance, including commercial invoices, purchase contracts, and marine insurance policies, to verify the authenticity of the declared value of goods and mitigate potential tariff expenditure risks. Through thorough preparation and efficient document management, companies can better navigate customs challenges and ensure compliant operations.

08/05/2025 Customs Knowledge
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US Air Freight Prepaid Vs Spot Booking Costs Compared

US Air Freight Prepaid Vs Spot Booking Costs Compared

This article provides an in-depth analysis of two booking models for U.S. air freight: prepaid and spot booking, focusing on their costs, flexibility, and applicable scenarios. It aims to assist companies in better balancing cost and risk when selecting transportation methods. Utilizing the pricing comparison service from Baiyun Network, you can effectively reduce transportation costs and enhance supply chain management efficiency.

08/07/2025 Logistics
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AI Reshapes Supply Chain Management Prospects and Hurdles

AI Reshapes Supply Chain Management Prospects and Hurdles

This paper explores the opportunities and challenges of artificial intelligence in supply chain management, emphasizing AI's potential in optimizing demand forecasting, inventory management, and risk identification. It also highlights issues such as data quality, cost, and complexity that impact its application. Successful implementation of AI requires the optimization of internal processes and the enhancement of personnel skills within the organization.

08/07/2025 Logistics Industry Insights
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How Logistics Companies Can Effectively Prevent the Loss of Strategic Customers

How Logistics Companies Can Effectively Prevent the Loss of Strategic Customers

Logistics companies often face the risk of losing strategic major clients in a competitive environment and must take a multifaceted approach to prevention. This includes understanding customer needs, promoting organizational collaboration, monitoring signs of churn, responding to demand upgrades, and paying attention to decision-maker risks. Effective customer relationship management helps reduce churn and ensures the sustainable development of the enterprise.

07/23/2025 Logistics
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Guide to Banque Nationale Dalgeries SWIFT Code for Secure Transfers

Guide to Banque Nationale Dalgeries SWIFT Code for Secure Transfers

This article analyzes the SWIFT code BNALDZAL430 of the Banque Nationale d'Algérie (BNA), highlighting its structure, importance, and correct usage. It emphasizes the need to avoid errors when using the code to mitigate the risk of failed cross-border remittances and ensure the security of funds. Understanding the correct SWIFT code application is crucial for successful international transactions involving the BNA.

09/03/2025 International Settlement
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